We deliver digital marketing solutions. With a passion for aviation, Oscar Bravo is driving the Lufthansa Group to be a leader in digital marketing. We do this in-house through innovative and creative intrapreneurship. 

We deliver digital marketing solutions. With a passion for aviation, Oscar Bravo is driving the Lufthansa Group to be a leader in digital marketing. We do this in-house through innovative and creative intrapreneurship. 

Tasks

We are looking for YOU – Senior Retail Media Consultant – to join Oscar Bravo. Shape Lufthansa Group’s Retail Media future by transforming premium travel touchpoints into scalable advertising products, driving go-to-market strategies, and building innovative media solutions.

What you’ll do:    

  • Support Lufthansa Group in building and developing its Retail Media business across consulting and operations 
  • Transform Ambient Media into a future-oriented Retail Media setup across lounge screens, digital touchpoints, inflight connectivity and other media inventory
  • Advise on go-to-market strategies, inventory packaging, pricing and commercial processes
  • Define scalable collaboration models across Lufthansa Group, Oscar Bravo and key partners
  • Support the launch and scaling of Retail Media products, focusing on DOOH, lounge and digital media
  • Develop media kits, sales materials, pricing models and campaign workflows
  • Build Retail Media capabilities within Oscar Bravo and act as a trusted sparring partner
  • Monitor trends and opportunities across Retail Media, DOOH, airline and travel media markets

 

Behind the scenes

Our Offices in MUC & FRA

If you enjoy office work, you'll love our House of Communication in Munich, awarded the Handelsblatt Mindshift Award for its innovative blend of art, technology, and open spaces. Our Frankfurt office is at the airport, near the Lufthansa Base and Aviation Center, ideal for aviation enthusiasts.  

#OscarsOnTour

With our aviation expertise, we create content that highlights new Lufthansa products like the Dreamliner and Business Class, as well as cities like San Francisco, Rio, and Singapore, all supported by our amazing Lufthansa crew.   

Meet the Oscars

We are passionate travel storytellers with diverse experience across corporate, agency, freelance, and start-up environments. Our team combines expertise in marketing and aviation, making us uniquely equipped to create distinctive content and tell the best aviation stories. 

Benefits

Flight privileges,Subsidized public transport,Employee events,Hybrid working possible,Flexible working hours

Flight privileges, Subsidized public transport, Employee events, Hybrid working possible, Flexible working hours

Requirements

What you’ll need: 

  • Several years of experience in Retail Media, media sales, digital advertising, DOOH, ad tech, publisher monetization, agency consulting, or a comparable commercial media role
  • Strong understanding of media products, inventory packaging, pricing models, campaign workflows, and sales
  • Experience with Digital Out of Home (DOOH), screen-based media, travel media, retail media networks, or premium advertising environments is highly desirable
  • Good knowledge of the DACH media market; international experience, particularly with U.S. or European advertisers, agencies, or media networks, is a plus
  • Ability to connect strategic Retail Media development with operational implementation, stakeholder alignment, and reporting needs
  • Experience working with or advising large organisations, complex stakeholder setups, or multi-brand environments
  • Strong communication skills in English and German, both written and spoken

 

We would like to have you join our team for the long term. The position is initially a two-year fixed-term contract, but offers a clear prospect of becoming permanent. 

Company

About Oscar Bravo GmbH

Oscar Bravo is the trusted partner for Lufthansa Group, delivering digital marketing solutions driven by our passion for aviation. We create an environment for digital, creative, innovation-driven intrapreneurs who challenge the status quo in digital aviation marketing to serve travelers and drive Lufthansa Group's business growth. To achieve this, we leverage unique digital skills and diverse backgrounds to foster a community of diverse thinkers and doers. As an in-house unit of the Lufthansa Group, we act outcome focused and not profit driven focus on executing tasks and projects in the field of digital aviation marketing.
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