

Generative AI Content Designer (all genders)
We deliver digital marketing solutions. With a passion for aviation, Oscar Bravo is driving the Lufthansa Group to be a leader in digital marketing. We do this in-house through innovative and creative intrapreneurship.
Facts
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Location
Munich
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Employment level
Direct entry
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Function
Design
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Working time
Full time
We are looking for YOU – GENERATIVE AI CONTENT DESIGNER – ready to turn briefs into brand-true images, videos, and audio using Gen-AI tools. As a key creator and advisor in our AI Hub, you’ll develop reusable playbooks and ensure all outputs are premium, compliant, and on-brand for Lufthansa Group.
Your Day at the Oscars:
- Create and deliver AI-generated imagery, short videos, motion, and audio for B2C & B2B social and paid assets → from concept to final export.
- Manage the full pipeline: prompting → generation → refinement in Adobe Creative Cloud (Photoshop, Illustrator, After Effects, Premiere).
- Act as SPOC for AI content requests.
- Build style systems, prompt libraries, templates, and maintain model registries for consistent quality.
- Develop scalable workflows for destinations, illustrations, and people visuals.
- Ensure brand safety via CI enforcement, QA checks, and factual review.
- Apply governance: content provenance, rights compliance, GDPR, and EU-AI-Act standards.
- Collaborate with creatives, strategists, paid media, and AI engineers.
- Promote AI creativity maturity across Lufthansa Group.
Flight privileges, Jobticket / Subsidized public transport, Discounts / shopping, Employee events (summer festivals, participation in sports competitions etc), Hybrid working possible, Flexible working hours, Mentoring, Binding program / network program
Your profile:
- Hands - on Gen-AI creation: Proficient with Firefly, Imagen, Veo, Midjourney, Runway (or similar); comfortable with in/out-painting, upscaling, masking, style transfer, batch iteration.
- Adobe Creative Cloud expert: Strong Photoshop (compositing/retouch), After Effects/Premiere (basic motion/edits), Illustrator (vector cleanup).
- LLM - assistance: Use ChatGPT/Gemini for ideation, briefs, alt copy, and automation helpers.
- Taste & craft: Proven ability to land premium, on-brand outputs for high-expectation brands.
- Process discipline: Versioning, naming, documentation; you turn experiments into repeatable recipes.
- Languages: Fluency in English; German is a plus.
- Nice to have: Runway Gen-3, Pika, Stable Diffusion/ComfyUI, ControlNet, Luma/Kaiber; audio/voice tools; basic scripting/automation; 3D awareness.
Oscar Bravo is the trusted partner for Lufthansa Group, delivering digital marketing solutions driven by our passion for aviation. We create an environment for digital, creative, innovation-driven intrapreneurs who challenge the status quo in digital aviation marketing to serve travelers and drive Lufthansa Group's business growth. To achieve this, we leverage unique digital skills and diverse backgrounds to foster a community of diverse thinkers and doers. As an in-house unit of the Lufthansa Group, we act outcome focused and not profit driven focus on executing tasks and projects in the field of digital aviation marketing.
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